Painting Southampton red to spread blood donor message

Andrew Seery and his daughter Charlotte, who gave blood to help her father, spread the donor message

Andrew Seery and his daughter Charlotte, who gave blood to help her father, spread the donor message

First published in News Daily Echo: Photograph of the Author by , Crime Reporter

"BLOOD doesn’t grow on trees" was the message from NHS Blood and Transplant as they decorated trees in Southampton city centre with red blood drops.

The woolly “blood drops” marked the launch of a new campaign to highlight the fact that someone must donate blood before it can be used to save lives.

It is hoped that this message particularly resonates with younger people and inspires them to become blood donors, as the number of people aged between 17 and 24 signing up to give blood has fallen significantly in recent years.

Donna Batty, from NHS Blood and Transplant, said: “We hope people like the campaign and respond to it by committing to donate blood if they can.”

To register as a donor and book an appointment visit blood.co.uk/trees.

Comments (1)

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3:46pm Sat 22 Feb 14

TurquoiseJ says...

I wondered what they were representing when I saw them today. Might have been a good idea to hang an information poster on each tree.
I wondered what they were representing when I saw them today. Might have been a good idea to hang an information poster on each tree. TurquoiseJ
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