THE glitz and glamour of film is normally associated with Hollywood.

But Hampshire has seen major growth in its film landscape in 2016.

Revenue generated from filming during 2016 has hit £1.9 million, up from £1.2 million in 2015. 

This includes a major increase in TV productions and commercial filming as well as film production.

Hampshire County Council’s film office, Film Hampshire, promotes Hampshire as a great place for film productions, TV series and advertising shoots.

It showcases key locations to the international film industry as well as providing film makers with a valuable free location finding service.

Executive member for Economic Development at Hampshire County Council, councillor Mel Kendal, said: “The increase in filming in the county is great for the local economy, seeing our own businesses and talent flourish within the industry is fantastic news. 

"We have some amazing and diverse locations that we are able to showcase, and interest in filming within the county is evidence of that.”

This year has seen a growth in production spend within the local economy, relocation and expansion of companies already located in Hampshire, and new filming location opportunities emerging for the industry. 

Some of Hampshire’s smaller production companies are also increasingly being recruited to produce TV series and documentaries for larger broadcasters such as Sky Arts and Channel 4.

At beginning of the year, Hampshire was home to the production of the first UK and biggest ever Netflix production, The Crown. 

The Crown saw Winchester double up as parts of London and the Great Hall as Westminster, with stars such as Claire Foy, Matt Smith and John Lithgow visiting and spending time in Winchester.

Winchester has proved to be a popular film city, with Winchester College the backdrop for scenes of Evelyn Waugh’s Decline and Fall, the first ever television adaptation of the novel produced by the BBC, starring Eva Longoria, Jack Whitehall and David Suchet. 

The BBC also landed in Hampshire to produce the next series of the much loved Inspector Morse spin off Endeavour, due to reach screens soon.

Later in the year, Paramount Pictures, with their interpretation and production of the Jeff VanderMeer novel Annihilation, descended on North Hampshire to film scenes due for release in 2017. 

Mark Wahlberg also arrived at locations to film scenes in his role for the fifth instalment in the Transformers sequel, Transformers: The Last Knight.

Along with Netflix TV productions, Hampshire residents may recognise the county in the likes of Supervet, Country file, Flog It!, Strictly Come Dancing and Top Gear, when presenter and Friends star Matt Le Blanc was spotted across Hampshire earlier this year.

Residents may also have noticed James Martin in Hampshire’s beautiful countryside and rolling hills in Asda’s recent commercials, or Hampshire landscapes in the latest Infinity and Mercedes adverts. 

Even a fashion shoot for a premium designer brand strutted its stuff on our coastline last summer.

The year ended with Dapper Laughs’ new film production Fanged Up being filmed across Portsmouth, while elsewhere in Hampshire Disney added some secret sparkle.

The BBC’s Hollow Crown, parts of which were filmed in The Great Hall in Winchester, was aired this year to coincide with the 400th anniversary of the death of William Shakespeare.