This award is in recognition of companies with a genuine and innovative focus on customer service and care. It is designed for businesses who can demonstrate excellent customer service and achievement within that field.
Judging criteria will include customer service objectives and strategy, business performance, customer care, staff development plans and how this has driven business growth.
The judges will be looking in particular for:
- Demonstrating success in the achievement of service excellence through the delivery of customer service initiatives, objectives and strategy.
- Active improvement in employee’s customer service focus through training and development.
- Demonstrating a clear relationship between customer service activities and improved business performance.
- Showing a clear understanding of customer needs.
- Engaging employee enthusiasm for customer care and how this has driven business growth.
- How a focus on customer service has provided a platform for leadership, vision and values.
- Evidence of strong staff support, development and motivation.
- Evidence of financial growth and customer retention driven by customer service excellence.