Southampton digital agency Advantec has been awarded partner agency status by Google, in recognition of the firm’s expert search marketing team.

Google launched its UK partner programme in November, as a way to help small to medium-sized businesses connect with agencies that can help them get more out of the web.

a Google Partner, Advantec has been recognised as an online marketing company that stays ahead of the curve, operates using industry best practice and is trusted by Google.

“Achieving Google-trusted partner status is testament to the dedication of our search marketing team, who are committed to delivering a world-class service that really gets results,” said Andrew Brittain, managing director of Advantec.

He added: “As the world of search engine marketing changes so rapidly, there’s no better way to stay on top of Google’s ever-changing methods and algorithm than to have the kind of close relationship with Google itself that partner agency status gives us.”