A MAJOR toy store chain has revealed it will be opening a new branch in Hampshire this summer.

The Smyths Toys will open its new store at Bradbeers Retail Park in Hedge End on August 19.

The chain has already more than 100 stores across the country and will now aim to provide a wide range of choice to Hampshire families looking to find the perfect toy for their youngsters.

Amy Matthews, events executive for Smyths Toys, said: “We are delighted to be opening our brand new Smyths Toys Superstore in Hedge End. There’s sure to be a tremendous sense of fun with fantastic prizes to be won.

“Our aim is to offer a fun-filled shopping experience for our customers, with the best range of products at the most competitive prices all year round.”

Those who will visit the new store on its opening day will have the opportunity to enjoy live music and a host of free gifts including free goody bags and candy floss.

On the day there will also be two competitions running to give residents a chance to win a brand new PS4 and a new pair of Heelys shoes.