CIVIC chiefs have launched the latest attempt to revive a Hampshire market that collapsed through lack of support.

A market and car boot sale will be held in the war memorial car park at Totton on Sunday followed by a similar event on August 3.

Totton and Eling Town Council has agreed that markets should take place on the first Sunday of each month after that.

The old Wednesday market was also held in the war memorial car park but was axed after the number of stallholders dropped to just three.

A similar attraction was staged in a nearby service road but also failed to gain the support of traders and shoppers.

Reasons put forward at the time included Totton’s low unemployment rate, which meant few people were able to visit a midweek market.

Civic chiefs have spent years debating the best way to revive the attraction. Councillors suggested several options and have now decided to use the original site but on Sundays instead of Wednesdays.

Stallholders and car boot sellers attending on Sunday will be charged a special introductory rate of £10 and £4 respectively.

One of the market’s biggest supporters is town and district councillor David Harrison, who said the re-launch was an opportunity for retailers in the town to hire a stall to advertise their business.

Speaking earlier this year Cllr Harrison said: “It’s really important that we learn the lessons from previous failures.

“The market should be something that provides a special offering, not just cheap items that can be purchased from the 99p store.”