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Rickie Lambert and Jos Hooiveld visit PSP Southampton Boat Show
1:03pm Wednesday 19th September 2012 in Sport
SAINTS stars swapped the football pitch for a Sunseeker superyacht celebrating the club’s connection with the boat firm.
Sunseeker has signed a contract with three-year deal with Southampton to support them in the premiership.
The Poole-based company will now get their branding across the stadium with the name advertised on dug-out seats and on the interview boards during and after games.
For Sunseeker, which employs about 2,200 people from across the south coast, it means that their logo can get worldwide recognition through the Premier League club.
Miles Moorhouse, director of marketing and communications for Sunseeker said: “We’re now a part of Southampton FC and the brand exposure from this deal is absolutely phenomenal.
“I can’t really see what else we could do to get better branding.
“We hope this deal will continue for a long time.”