THERE will be a “white Christmas” in Southampton this year with the opening of a new store.

Luxury lifestyle brand The White Company is will be opening its first site in Southampton at its flagship destination in the city, Westquay.

Its 6,500 sq ft store is expected to open by Christmas.

The company sells “stylish and beautifully designed” homeware and clothes which are usually white.

It claims to have become famous for its focus on quality over quantity, and its unrivalled attention to detail.

General Manager at Westquay, Andy Collyer said: “We’re delighted to be welcoming The White Company to Westquay and to be the home of its first Southampton store. The brand will bring something new to our destination and will really complement other recent arrivals such as Hugo Boss, Tommy Hilfiger and Laings the Jewellers. We can’t wait for the new store to open its doors.”

Director of property at The White Company, Sarah King said: “The White Company are delighted that we will be opening in time for Christmas in Westquay. We have been looking at Southampton for quite some time and following our successful pop-up in Westquay last Christmas we knew this opportunity would be a perfect addition to our portfolio.

We are looking forward to seeing our store coming to life and can’t wait to become part of the exciting shopping destination that is Westquay Southampton”.

A LEGO store will also be opening in Westquay in time for Christmas.

The store will offer the full range of new products which are only available from the official LEGO website and its stores. including specially-themed figurines.

The shopping centre has already welcomed a number of new brands in 2019, including Tommy Hilfiger, and Typo.