A HAMPSHIRE ketchup brand has been handed an award as part of a national competition.

Real Good Ketchup, a natural, no added sugar ketchup brand, has been named the Best Children’s Product in the World Food Innovation Awards 2021.

Based in Winchester, Real Good Ketchup taps into the wide-spread children’s habit of adding ketchup, but in a more healthy way.

With no added sugar and 78 per cent less salt, the rand claims to remove an "extra sugar cube" from the plate of children while still allowing them to enjoy their favourite sauce.

The World Food Innovation Awards, in association with IFE, are a celebration of innovation and excellence across every category of the global food industry and winning an award provides a hallmark of success, highlighting a company's contribution to the food industry.

“We are delighted to have won this award as it's testament to all our hard work, particularly in what has been an incredibly difficult year,” said Liz Jones, founder of Real Good Ketchup.

“With school closures over the past year and Brexit, we have had to adapt to the changes and have looked to export beyond Europe.

"Real Good Ketchup is in year three on shelf in Kuwait and we are launching into Saudi Arabia and Qatar this summer.

"Plus with schools finally open again, our goal this year is for Real Good Ketchup to be served in schools throughout Hampshire.”

The company beat off stiff competition from three other finalists to win the award, including Little Dish, Annabel Karmel and For Aisha’s.