A car dealership is inviting residents to help choose a charity that will receive donations from its upcoming vehicle sales.
Clever Car Collection, based at Basepoint Business Centre on Aerodrome Road in Gosport, has pledged to donate £25 from every retail vehicle it sells between July 1 and Christmas Eve to a Gosport-based charity.
Instead of selecting the beneficiary itself, the dealership is calling on the public to nominate deserving charities through its social media channels.
James Baggott, founder of Clever Car Collection, said: "We're proud to be a Gosport-based business and have long wanted to help raise money for local charities.
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"There are several organisations in the local area doing fantastic work for the community and we want to help support them.
"Even though I volunteer for GAFIRS, the local lifeboat service and would love to support them, we felt it was important that the choice was made by local people.
"We're really looking forward to seeing which charities are nominated and hearing the stories behind why they matter so much to residents."
The campaign is expected to raise more than £2,000 based on the company’s average monthly sales.
Nominations are open until June 30 and can be made by tagging a Gosport-based registered charity in the comments of Clever Car Collection’s Facebook, Instagram, or TikTok posts promoting the campaign.
After the nomination period closes, the dealership will count all valid submissions and announce the winning charity.
Clever Car Collection is one of Gosport’s fastest-growing independent dealerships and has received several industry awards.
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The business has been recognised as Highly Rated for customer service by Autotrader for two consecutive years.
Mr Baggott, who is also editor-in-chief of Car Dealer Magazine, said he hopes the campaign will highlight the charities making a difference in the community.
He said: "Whether it's supporting vulnerable people, helping young people, caring for animals or providing essential local services, charities play a huge role in making Gosport a better place to live.
"We hope this campaign not only raises money but also helps raise awareness of the incredible work being carried out every day by local volunteers and charitable organisations."
