SANTA and his team of live reindeer pulled in the crowds for Ringwood's much anticipated late night Christmas shopping parade.

A total of six reindeer, including two youngsters, enchanted the hundreds of children lining the streets in the town for the spectacle.

And a helping hand from a snow machine in the Furlong meant a white Christmas came early for those following the parade.

Santa was joined by carnival prince Gabriel May, five and princess Georgina Barton, ten.

Charity collectors gathered over £400 for this year's good causes, including the Julia's House Childrens Hospice Outreach which helps children in the Ringwood area.