Police step up ‘Think Bike’ campaign over summer

Police step up ‘Think Bike’ campaign over summer

Police step up ‘Think Bike’ campaign over summer

First published in News

MOTORISTS and bikers are urged to look out for each other this month after seven motorcyclists died on Hampshire roads in the same period last year.

Between July 2 and 21 last year there were seven motorcycle fatalities out of the 11 related deaths in the county for the whole of 2013.

Now Hampshire County Council is stepping up its biker awareness campaign by placing “Think Bike” and “Bikers Think!” posters up on key routes.

Motorcyclists are also being reminded to be aware of other drivers’ motoring behaviour while out on the road and to give themselves time to react.

Councillor Seán Woodward, executive member for economy, environment and transport at the council, said: “Sadly last year there were 11 motorcycle deaths on the county’s roads.

“We want to help prevent further accidents by increasing safety awareness amongst riders and car drivers.

“Many riders are injured at junctions when vehicles pull out, others crash after entering a bend too fast.

“Our message to drivers is ‘think bike’ and always take longer to look for motorcyclists at junctions and when overtaking, give a second glance to check it’s safe to manoeuvre as they could be hidden in your blind spot.”

Sgt Rob Heard, the Road Safety Sergeant for Hampshire Constabulary, added: “We are still having too many motorcyclists killed and injured on our roads, some of these are due to motorists not seeing approaching bikes and others are to do with the actions of the motorcyclist.

“We are keen to remind motorists to make sure they look carefully when pulling out from junctions or when they are approaching a junction to look out for a motorcyclist pulling out.

“Bikers need to make sure they are as visible as possible, by wearing suitable clothing, riding with your headlight on or just riding in the best position to be seen.”

Hampshire Constabulary runs regular BikeSafe workshops for motorcyclists.

Visit bikesafe.co.uk for details.

Comments (10)

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7:03am Sat 19 Jul 14

Solent Soul says...

I hope that by running a 'think bike' campain, cyclists will also be included in the information as there seems to be a growing number of incidents involving motor vehicles & those on bikes..
I hope that by running a 'think bike' campain, cyclists will also be included in the information as there seems to be a growing number of incidents involving motor vehicles & those on bikes.. Solent Soul
  • Score: 5

8:46am Sat 19 Jul 14

Mr E says...

Think Bike refers to MOTORCYCLES..... so the DE publishes a (blurred) picture of a cyclist.

Are they trying to provoke us?
Think Bike refers to MOTORCYCLES..... so the DE publishes a (blurred) picture of a cyclist. Are they trying to provoke us? Mr E
  • Score: 2

9:43am Sat 19 Jul 14

Charlie Bucket says...

Mr E wrote:
Think Bike refers to MOTORCYCLES..... so the DE publishes a (blurred) picture of a cyclist.

Are they trying to provoke us?
Yes. The whole "cyclists vs motorists" argue-a-thon is one of their most lucrative campaigns for getting more ad imprints.
[quote][p][bold]Mr E[/bold] wrote: Think Bike refers to MOTORCYCLES..... so the DE publishes a (blurred) picture of a cyclist. Are they trying to provoke us?[/p][/quote]Yes. The whole "cyclists vs motorists" argue-a-thon is one of their most lucrative campaigns for getting more ad imprints. Charlie Bucket
  • Score: 6

10:13am Sat 19 Jul 14

tootle says...

Think Bike and Bikers think seems to just about sum it all up. Yes car drivers need to be aware of two wheelers, push and motor but bikers need to also be aware of motorists and their own safety.

Maybe they should take a leaf out of the Welsh - some of their minor country roads sport signs at both ends stating how many accidents and deaths happened on that road in a stated period. As tourists unfamiliar with the roads it certainly made us think!.
Think Bike and Bikers think seems to just about sum it all up. Yes car drivers need to be aware of two wheelers, push and motor but bikers need to also be aware of motorists and their own safety. Maybe they should take a leaf out of the Welsh - some of their minor country roads sport signs at both ends stating how many accidents and deaths happened on that road in a stated period. As tourists unfamiliar with the roads it certainly made us think!. tootle
  • Score: 0

11:34am Sat 19 Jul 14

Turtlebay says...

If the motorcyclists would stop and think before accelerating to mega speed they wouldn't keep killing themselves!
If the motorcyclists would stop and think before accelerating to mega speed they wouldn't keep killing themselves! Turtlebay
  • Score: -1

6:38pm Sat 19 Jul 14

Haireybiker says...

Turtlebay wrote:
If the motorcyclists would stop and think before accelerating to mega speed they wouldn't keep killing themselves!
And this is the typical response.
[quote][p][bold]Turtlebay[/bold] wrote: If the motorcyclists would stop and think before accelerating to mega speed they wouldn't keep killing themselves![/p][/quote]And this is the typical response. Haireybiker
  • Score: 5

9:54pm Sat 19 Jul 14

forest hump says...

When driving along A-326 I continually think bike as it is quite probable one will pass at high speed.
When driving along A-326 I continually think bike as it is quite probable one will pass at high speed. forest hump
  • Score: -3

1:58pm Sun 20 Jul 14

downfader says...

THINK campaigns seem to be having very little effect. Could it be that enforcement (which is being cut in funding yet again this year) could have played a major part in reducing KSIs? (Rhetorical question, as I think we all know the answer)
THINK campaigns seem to be having very little effect. Could it be that enforcement (which is being cut in funding yet again this year) could have played a major part in reducing KSIs? (Rhetorical question, as I think we all know the answer) downfader
  • Score: -6

10:43pm Sun 20 Jul 14

camerajuan says...

I don't believe that thinking has any effect. Knowing and acting seem to be far more effective strategies for not causing accidents no matter what you drive/ride.
I don't believe that thinking has any effect. Knowing and acting seem to be far more effective strategies for not causing accidents no matter what you drive/ride. camerajuan
  • Score: 0

7:50am Mon 21 Jul 14

joiner123 says...

This week there has been about 5 articles on here (maybe more) about serious car/lorry/pushbike incidents and nothing anti gets mentioned. A article goes up reporting about a think campaign and all the anti two wheels brigade crawl out the woodwork.

Also this X amount of bikers guff in argument for anti bike needs to stop being used of explained in better detail as it never reports who's fault resulted in it.
This week there has been about 5 articles on here (maybe more) about serious car/lorry/pushbike incidents and nothing anti gets mentioned. A article goes up reporting about a think campaign and all the anti two wheels brigade crawl out the woodwork. Also this X amount of bikers guff in argument for anti bike needs to stop being used of explained in better detail as it never reports who's fault resulted in it. joiner123
  • Score: 0

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