A FAMOUS and much-loved yachting brand is to be relaunched in Hampshire

Following the recent management buyout and new investors coming on board, Discovery Yachts Group has expanded by acquiring the Southerly range.

The hugely popular Southerlys are fitted with swing keel giving the freedom and versatility to sail in almost any waters.

The swing keel was a unique concept when the first Southerly was launched in 1978 and now 900 owners worldwide enjoy the flexibility it offers for exploring normally inaccessible coastlines and inland waterways.

However, the firm, which was based in Chichester, went bust in 2014. Now Discovery have acquired the moulds and name and will revive the brand at their Marchwood yard.

Discovery says it has plans to enhance the Southerly offering by adding a mix customisation and handcrafted joinery to each yacht.

A new product launch for the Southerly brand is expected for the Southampton Boat Show in September.

Sean Langdon, managing director said, “The purchase of the Southerly Yachts brand is a vital element in the exciting growth and investment strategy we are planning for the Discovery Yachts Group.

“Following our recent management buyout and key appointments to the senior management team we have restructured the group and will be using the global appeal and popularity of the Southerly brand to enhance our overall offering and complement our existing very high-quality Discovery range of British built luxury cruising yachts.”

Northshore Yacht Services, located yard at Itchenor, Chichester Harbour will continue to be an approved specialist Southerly Refit & Repair Centre and Southerly Yacht Brokerage.