DROXFORD-based Bosmere Products is finding the right climate for its garden products in northern Europe and has just shipped an order to Sweden after signing up with an export programme run by Trade Partners UK.

The company joined other potential exporters from the gardening industry on a trade mission targeting major retailers and wholesalers.

Tony Dedman, director of Bosmere picked the Export explorer to appoint a new distributor for Sweden with great success.

He said: "We decided to push further into Scandinavia once we began to see the real potential in the area.

"Drawing on Trade Partners UK is an effective way of finding new business and we have every intention of using Export explorers in the future."

The visit was the culmination of a package of support co-ordinated by Trade Partners UK staff at its office in Gothenburg and Business Link.

Mr Dedman said: "As the new season approaches we're already 17 per cent up on sales compared with this time last year and are confident that visits to Europe will continue to deliver more business.

"We are currently in negotiations with mail order catalogues in France and have two new customers in Hong Kong.

"Having gained new business in Switzerland in the last year we are attending a show where we hope to make progress with these opportunities in the coming months."

Bosmere supplies protective covers for garden furniture, hanging basket liners, garden bags and a host of other accessories.